The Jordan Dates Association (JODA) is participating in Fruit Logistica 2026, held in Berlin, Germany, from February 4-6, 2026, with a distinguished national pavilion showcasing the Jordanian date sector. The Jordanian delegation includes 11 Jordanian companies and more than 20 participants representing companies and institutions operating in the sector.
His Excellency Dr. Fayez Khoury, the Jordanian Ambassador to Berlin, inaugurated the Jordanian Dates pavilion and viewed the most prominent products on display. He praised the quality of Jordanian dates and the efforts made to enhance their presence in global markets, emphasizing the importance of participating in international exhibitions to promote Jordanian products and open new marketing opportunities.
This participation is organized with the support of the Euromed Clusters Forward project, funded by the European Union, in partnership with Leaders International for Economic Development, as part of efforts to strengthen clusters and enable Jordanian products to access regional and international markets. The Jordanian delegation and members of the Jordanian Dates Association were also invited to an official dinner held at the residence of His Excellency Ambassador Dr. Fayez Khoury. During the dinner, they discussed ways to enhance cooperation and promote Jordanian dates in European markets. At the conclusion of the meeting, the Jordanian Dates Association presented His Excellency with a commemorative plaque in appreciation of his support and interest in the Jordanian date sector and his backing of international promotion efforts.
This participation is part of the Association’s ongoing efforts to enhance the competitiveness of the Jordanian date sector, expand export opportunities, and build sustainable trade partnerships with various global markets. The Jordanian pavilion witnessed a high volume of visitors and business owners, exceeding expectations.
